If you take a close look around, every small business and large enterprise has a website, social media account, or some type of digital footprint. It’s the perfect time to build an exciting and rewarding career in digital marketing. The time has never been
better to consider a career in digital marketing in Australia. The Australian workforce is looking for digital marketing experts in high demand. According to statistics, by 2021 there will be a need for almost 300,000 Australian professional markers in Australia.
Average base salary
513 salaries reported, updated at 4 February 2021
$77,795 per year
The average salary for a digital marketer is $77,795 per year in Australia.
The Australian workforce is looking for digital marketing experts and are in high demand. According to statistics, by 2021 there will be a need for almost 300,000 Australian professional marketers in Australia. This creates a lucrative opportunity to invest in a career in digital marketing.
The demand for professionals with digital skills is soaring. Stand out from the crowd with a certification in digital marketing from Kingston Business School. Study online & get qualified in only 12 weeks or finish at your own pace.
By 2021 there will be a need for almost 300,000 Australian professional marketers.
A digital marketer is responsible for developing, implementing and overseeing marketing campaigns that promote a company and its products and/or services.
The individual plays a major role in enhancing brand awareness within the digital space as well as driving website traffic and acquiring leads/customers through one or more digital media channels, such as search engines, social media, email, websites and apps to connect with current and prospective customers.
Digital marketing creates career options that didn’t even exist ten years ago
Each week you will master 1 of the 8 core disciplines of digital marketing. Along the way you’ll participate in disvcussions, get instructor feedback and receive specialist certifications after successful completion of each unitexam.v
1. Conversion Funnels & Customer Value OptimizationREAD MORE
You’ll learn how to architect a “conversion funnel” that gives businesses exactly what they want: MORE customers, that are MORE valuable, all while spending LESS to acquire them.
2. Content Marketing MasteryREAD MORE
You’ll learn our “Value First” content plan that transforms ice cold prospects at the top of the funnel (TOFU) into loyal buyers of even your most expensive products and services at the bottom of the funnel (BOFU). You’ll also learn how to leverage “other people’s content” to generate free, organic leads while simultaneously building your brand’s value and authority.
3. Paid Traffic & Customer Acquisition MasteryREAD MORE
You’ll gain the skills you need to help brands and businesses leverage paid traffic channels such Google, Facebook, Twitter, YouTube and other demand-gen platforms to grow their customer base.
4. Social & Community MasteryREAD MORE
You’ll learn to assess business goals and employ sound social media marketing practices to meet those goals. You’ll also be trained on the most up-to-date social media marketing practices that work TODAY, and will continue to work TOMORROW.
5. Email Marketing MasteryREAD MORE
You’ll learn the three types of email campaigns and how and WHEN to use them. You’ll also learn how to architect the perfect promotional calendar, and how to use automated email marketing to literally “sellwhile you sleep.
6. Search Marketing MasteryREAD MORE
Learn how to leverage search channels such as Google, Amazon and even local channels such as Yelp to ensure that your brand gets found...and that when it’s found the message Your prospects are positive one.
7. Analytics & Data MasteryREAD MORE
You’ll learn how to setup a basic analytics plan, and determine the key metrics that your brand needs to track on a daily, weekly and monthly basis. You’ll also learn how to setup simple Dashboards that alert your brand to potential problems and Opportunities before it’s too late.
8. Optimization & Testing MasteryREAD MORE
You’ll learn a repeatable process that increases converting actions from the traffic you already have by leveraging assets you’ve already created. In short, you’ll be able to produce immediate result making you immediately valuable to any business or brand.
9. Conversion Funnels & Customer Value OptimizationREAD MORE
You’ll take the Mastery final exam. On completion upon passing the exam you will receive the globally accredited certification for Digital Marketing Strategist.
According to statistics, job roles that list digital skills as a requirement pay 29% more